Biz Direct MarketKnowing When To Make A Good Decision

Nov 18, 2009: On a quiet evening, a couple of years ago, we returned from our work to find our apartment complex in flames. In front of our eyes we saw one apartment after another being consumed by a monstrous fire while we helplessly looked on. By God’s grace the brave fire fighters put out the flames just a couple of apartments from ours. Though our block was charred our belongings were unharmed. But our hearts reached out to our neighbors who had lost everything. We tried to help to the best of our abilities and in the process we learnt a lot.

Since most of the residents of the apartment complex had never thought about the consequences of a fire on their personal finances and identities, they had to undergo some hardships. Documents related to finance like checkbooks, certificates of deposits, shareholders’ certificates, important files on the computers, backups and other important stuff like passports, social security cards, medical records, etc were burnt to ashes. The lucky ones who were out working had their wallets on them, for the rest that was out of reach too. Consequently quite a few of them were identity less, had no credit and ATM cards, no cash or extra set of clothes on them. Pretty scary! However with the help of friends, employers, the city officials and tonnes of paper work they got back their identities. The recovery was a slow process spanning over weeks.

Read the rest of this entry »